Online betting and casinos in Australia

Australia's gambling market is one of the most interesting in the world. And all thanks to the locals! They are so gambling that even with the ban on online gambling in Australia, they manage to spend up to $ 25 million a year on gambling. Against this background, it is very good that the government of the state is beginning to think about the advantages of legalization and gradually allow new online casinos and bookmakers!

How to attract Australian players to casino and bookmaker sites?

Australians are called the most gambling audience in the world. The country's economy is one of the most successful in the world, the state has the sixth place in the world in terms of GDP per capita. As of 2019, every year every resident of the country spends $ 1,300 on a variety of gambling games. This is the first place in the world! According to other data, about 70% of Australians constantly gamble, another 10% have tried it at least once. And with a population of 25 million people, this is a fairly large audience! Features of attracting Australian players:

Age restrictions: under the age of 18, it is forbidden to place bets, play in casinos for real money or in free demo versions. Up to this age, games with loot boxes are available ( what is a “loot box” , read our Knowledge Base)
The players who receive the winnings do not pay taxes.
The average age of an active player is 39 years. As a rule, these are men with an annual income in the region of $ 100 thousand.
Local entertainment is popular: bets on races of crabs, rabbits, camels, guinea pigs. There is even a “national holiday” on April 25, when an Australian toss is played in all pubs and clubs.
The main language of the country is English, but there is a local dialect - “Australian English”.
Mobile traffic prevails, Google, Facebook, YouTube, Instagram are popular.

Main payment methods for gambling in Australia

Bank cards Visa and MasterCard.
UPayCard and Neosurf prepaid cards with the option of anonymous payments.
POLi payment system, which works only in Australia and New Zealand. If a player wants to make a deposit, then he simply selects the bank's website and pays through his bank profile.
BPay, also only available in Australia and New Zealand, with the ability to transfer just a few dollars.
Cryptocurrencies that are accepted and withdrawn by almost all gambling operators.

What's in store for online gambling in Australia?

The history of gambling in Australia is over 300 years old. Land-based casinos have been operating for a long time and consistently bring income to business and the budget, dozens of detailed laws have been developed. But the online segment is rather poorly developed: although the first law was adopted 20 years ago, real regulation began only in 2019. However, an interesting positive trend is already noticeable: if at the beginning of the 21st century there was a total ban on any online casinos and bookmakers in Australia on the Internet , now there is licensing and the possibility of legal work for some companies. Given the successes of the land-based sector, let's hope that the Australian authorities will soon come to an understanding: prohibiting gambling is difficult and unprofitable, and regulation is the way to money and a balance of interests!